Capabilities

Marketing & Sales Writing
   Advertisements
   Articles
   Brochures
   Event Communications
   Press bios
   Press releases
   Research Reports
   Sales Presentations
   White Papers

Online Marketing
   Email Newsletters
   Website Content

Clients

National Academy of Recording Arts
& Sciences, Inc. (NARAS)
Deb Bernardini/DBMPR
Big Hassle Media
Mintel International Group
Virgin Records
V2 Records
Warner Bros./Maverick Records
The Lippin Group
Broadmoor Records
Flat Earth Records
Northlight Theatre

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Biography
MARK GUARINO is an award-winning writer whose media skills transfer easily to the corporate world where he can inject projects with copy that provides instant clarity with ideas that are fun, lively and provocative.

His journalism skills are perfectly tailored for organizations in need of content that leads to action and engagement. From initial meetings to final delivery, he has a history of making words tell a compelling, persuasive story.

Whether a client needs a quick turnaround or a project nurtured from inception, Mark Guarino can deliver. He has written press materials for major record labels and leading entertainment public relations and marketing firms, marketing brochures and ad copy for non-profit organizations and sales presentations for major Fortune 500 corporations.

After years writing about pop culture, he is directly keyed into consumer trends and understands how to make an impact in the shifting world of interactive media.

He is also a successful market researcher and analyst, responsible for writing an ongoing series of consumer market research reports for Mintel International Group, London, UK.

Having written reports ranging from digital media to the travel, apparel and food industries, he excels at researching sales data and consumer survey results, analyzing raw data, forecasting trends, and comparing a market’s major players, resulting in a 70-page report that transitions hard research into a story driven by lively prose.

Please contact him directly for references, to discuss a project or for a quote.
 


Featured Work